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Explaining the Role of Motivation in Opposition to Nuclear Power Energy - Focusing on EIV (Expectancy, Instrumentality, and Valence) in Expectancy Theory
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Publication Year
2018-11
Journal
Crisisonomy
Publisher
(사)위기관리이론과실천
Citation
Crisisonomy, Vol.14 No.11, pp.73-89
Keyword
Vroom’s expectancy theoryEIV(ExpectancyInstrumentality and Valence)opposition action to nuclear power energy
Abstract
In the age of information society, the internet is full of useful information which individuals can utilize for their critical decision making, such as the judgment on nuclear power energy. Based on the internet information, individuals can take actions for or against nuclear power energy. In this process, motivation plays a critical role in taking counteraction against nuclear power energy. Based on the survey data collected from 1,572 internet users in Korea, this study examines the impacts of the information-related motivation factors on opposition action online. We applied the Victor Vroom’s expectancy theory that used EIV (Expectancy, Instrumentality and Valence) as main motivation factors. We compared the explanatory power of EIV with that of psychometric paradigm as a direct explanatory variable, and analyzed the role of EIV as a moderator.
ISSN
2466-1198
Language
Eng
URI
https://aurora.ajou.ac.kr/handle/2018.oak/34918
DOI
https://doi.org/10.14251/crisisonomy.2018.14.11.73
Type
Article
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Kim, SeoYong Image
Kim, SeoYong김서용
Department of Public Administration
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