Factors influencing continuous usage on used product platforms: A uses and gratification perspective. - OFORI HENRY (The Graduate School, Ajou University, 2023)
학위논문(박사)--비즈니스애널리틱스학과,2023. 8
Keywords: C2C used-product platform; Consumer value; consumer engagement; continuous use intention; platform attachment; recommendation intention; uses and gratification theory