Ajou University repository

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Showing results 1 to 10 of 3255 (Search time: 0.0 seconds).

Do Hedonic or Utilitarian Types of Online Product Reviews Make Reviews More Helpful?: A New Approach to Understanding Customer Review Helpfulness on Amazonoa mark
  • 2021-01-01
  • Journal of Global Information Management, Vol.29
  • IGI Global
Argument quality and review adoption: Interaction effect of product and review typeoa mark
  • 2021-01-01
  • Asian Journal of Business Research, Vol.11, pp.22-42
  • Asia Business Research Corporation
Examining Interaction Effects of Online Review Type and Product Type on Argument Quality and Review Adoption：Multi-group Analysis in Partial Least Squares (PLS) Path Modeling
  • LIU, JIALI
  • 2017-02
  • The Graduate School, Ajou University
향락적인 (Hedonic) 또는 실용적인(Utilitarian) 유형의 온라인 제품 리뷰가 제품 상품평에 더 많은 도움이 되는가? 온라인 고객 리뷰의 유익함 확인을 위한 다중 기법 접근
  • Islam, Maidul
  • 2017-02
  • The Graduate School, Ajou University
Identifying the effect of product types in the relationships between product discounts and consumer distrust levels in China’s online social commerce market at the era of big dataoa mark
  • 2018-05-31
  • KSII Transactions on Internet and Information Systems, Vol.12, pp.2194-2210
  • Korean Society for Internet Information
Optimization of prefabricated components in housing modular constructionoa mark
  • 2020-12-01
  • Sustainability (Switzerland), Vol.12, pp.1-22
  • MDPI
Integrated Management Software for Factory Production of Modular Buildingsoa mark
  • 2019-01-01
  • Advances in Civil Engineering, Vol.2019
  • Hindawi Limited
Law Production in Multiparty Presidentialism: Veto Player Theory and its Application to Korea
  • 2022-03-12
  • Journal of East Asian Studies, Vol.22, pp.125-145
  • Cambridge University Press
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