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Showing results 1 to 10 of 2781 (Search time: 0.0 seconds).

Do Hedonic or Utilitarian Types of Online Product Reviews Make Reviews More Helpful?: A New Approach to Understanding Customer Review Helpfulness on Amazonoa mark
  • 2021-01-01
  • Journal of Global Information Management, Vol.29
  • IGI Global
Argument quality and review adoption: Interaction effect of product and review typeoa mark
  • 2021-01-01
  • Asian Journal of Business Research, Vol.11, pp.22-42
  • Asia Business Research Corporation
Examining Interaction Effects of Online Review Type and Product Type on Argument Quality and Review Adoption：Multi-group Analysis in Partial Least Squares (PLS) Path Modeling
  • LIU, JIALI
  • 2017-02
  • The Graduate School, Ajou University
Product Reviews in YouTube
  • 2020-12-01
  • Asia Pacific Journal of Information Systems, Vol.30, pp.741-757
  • Korean Society of Management Information Systems
A Geek Subculture Website: Are the Reviews on Reddit.com More Beneficial to Consumers than Those on Commercial Websites?
  • Rumyana, Dimitrova Dimitrova
  • 2015-08
  • Graduate School of International Studies Ajou University
Analyzing the discriminative attributes of products using text mining focused on cosmetic reviews
  • 2018-11-01
  • Information Processing and Management, Vol.54, pp.938-957
  • Elsevier Ltd
EFFECTS OF PRODUCT DELIVERY QUALITY ON ONLINE CROSS-BORDER CUSTOMERS’ SATISFACTION AND REPURCHASE INTENTION IN SOUTH KOREA
  • OBIJIEZE ROMANUS
  • 2016-02
  • Graduate School of International Studies Ajou University
향락적인 (Hedonic) 또는 실용적인(Utilitarian) 유형의 온라인 제품 리뷰가 제품 상품평에 더 많은 도움이 되는가? 온라인 고객 리뷰의 유익함 확인을 위한 다중 기법 접근
  • Islam, Maidul
  • 2017-02
  • The Graduate School, Ajou University
A hybrid deep reinforcement learning approach for a proactive transshipment of fresh food in the online–offline channel system
  • 2024-07-01
  • Transportation Research Part E: Logistics and Transportation Review, Vol.187
  • Elsevier Ltd
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